WHAT IS
BRUSSELS
FASHIONWEEK?

WHAT IS BRUSSELS FASHION WEEK?

OUR MISSION

BRUSSELS FASHION WEEK IS A CELEBRATION OF LIFESTYLE, FASHION, ARTS, IDEAS AND CREATIVE ENDEAVOURS FOR EVERYONE TO ENJOY.

BFW PRESENTS 5-DAYS OF WORLD-CLASS RUNWAYS FEATURING ESTABLISHED AND EMERGING DESIGNERS, FASHION FILMS, PARTNERING WITH INDEPENDENT SHOPPING EVENTS AND EXPERIENCES, STYLING AND BEAUTY WORKSHOPS, INDUSTRY SEMINARS, NETWORKING EVENTS, PHOTOGRAPHY EXHIBITIONS, TOURS, LIVE ENTERTAINMENT AND MUCH MORE.

WHO WE ARE

BRUSSELS FASHION WEEK IS ORGANISED BY FAB STYLE COLLECTIVE ASBL, A NON-PROFIT ORGANIZATION, PRODUCING MUST ATTEND FASHION, ARTS AND LIFESTYLE EVENTS ENGAGING THOUSANDS AND IMPACTING THOUSANDS MORE.

SINCE 2012, WE HAVE PRESENTED OVER 600 INTERNATIONAL FASHION DESIGNERS AND ARTISTS, ATTRACTED OVER 10,000 THOUSAND GUESTS ANNUALLY, AND RECEIVED 40 MILLION MEDIA IMPRESSIONS

OUR MANDATE

HIGHLIGHTING LOCAL FASHION &N LIFESTYLE TRENDS THROUGH A DIVERSE, INCLUSIVE AND SUPPORTIVE COMMUNITY.

OUR AIM IS TO INSPIRE SHOPPERS AND MAKE #BXLFW A CULTURAL CELEBRATION THAT WILL INTRODUCE FASHION TO A WIDER POOL OF PEOPLE WHO MAY NOT HAVE PREVIOUSLY ENGAGED WITH IT, DRIVE FOOTFALL INTO THE CAPITAL AND INCREASE REVENUE OPPORTUNITIES FOR ALL BUSINESSES.


DIVERSITY AT THE FOREFRONT

WE ARE A DIVERSE FASHION & LIFESTYLE EVENT COMPANY WITH 20 YEARS OF INTERNATIONAL EVENTS EXPERIENCE.

WE PRODUCE AND PRESENT AVANT-GARDE RUNWAY SHOWS, IMMERSIVE MULTIMEDIA INSTALLATIONS, PERFORMANCES, DESIGN, FASHION PHOTOGRAPHY AND FASHION FILM.

WE ARE AN INNOVATIVE FASHION PLATFORM, CREATING OUR VERY FIRST VIRTUAL RUNWAY SHOWS IN OCTOBER, 2020

AUDIENCE
PROFILE

ARTS & CULTURE ENTHUSIASTS

-CREATIVE PEOPLE INTERESTED IN DESIGN, ART, MEDIA, MUSIC
-LOOKING FOR A FULL SENSORY ENGAGING EXPERIENCE

-LOOKING FOR NEW EXPOSURE AND INVOLVEMENT IN ARTS & CULTURE
-LOOKING FOR ENTERTAINMENT AND CULTURAL EXPERIENCES
-INTERESTED IN TRAVEL, NEW EXPERIENCES EXPANDING HORIZONS
-INTERESTED IN TASTING NEW FOODS, EXPERIENCING NEW FLAVOURS

SEEKING GROWTH & ENRICHMENT THROUGH EXPERIENCE

-EMBRACE DIFFERENCE
-STRONG LGBTQ+ COMMUNITY PRESENCE
-CULTURALLY DIVERSE AUDIENCE FROM VARIOUS ETHNIC BACKGROUNDS
-SOCIALLY AWARE
-LARGE BIPOC COMMUNITY

COMMUNITY ORIENTED

-LOOKING FOR NEW EVENTS AND ENTERTAINMENT
-INTERESTED IN MUSIC, ART, CULTURAL EVENTS, GALLERIES
-LIKE TO DRESS UP AND BE SEEN
-ATTEND EVENTS TO SOCIALIZE AND MEET NEW PEOPLE

 

 

EVENT SEEKERS

-LOOKING FOR NEW EVENTS AND ENTERTAINMENT
-INTERESTED IN MUSIC, ART, CULTURAL EVENTS, GALLERIES
-LIKE TO DRESS UP AND BE SEEN
-ATTEND EVENTS TO SOCIALIZE AND MEET NEW PEOPLE

 

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